How will we travel to Wimbledon in 2030? What food and drink will they be serving at The Championships? How will future Champions be developed? What will they wear?
The pursuit of greatness has been a driving force behind Wimbledon for over 140 years. As a signatory to the UN Sports for Climate Action Framework, the AELTC is making sure tennis' flagship competition continues to inspire generations for centuries to come. The AELTC has been developing a new ambition for making The Championships more sustainable - including the work it carries out with its Official Partners.
We’re delighted to see the launch of Sustainability at Wimbledon. The space showcases the activities that the AELTC and brand partners, including Evian, Jaguar, HSBC, Lavazza and Stella Artois, are developing to make The Championships better for people and the planet.
The design of Sustainability at Wimbledon is the latest example of how The Clearing is helping the AELTC to evolve a brand that's fit for the future.
We've been working with the AELTC for the past year to refresh its brand identity, and ensure it works fluidly across digital and physical spaces. Visitors to The Championships will find the new space in the Southern Village - we’d love to know what you think.